In a recent SupplyChainBrain column, ePost Global outlines how retailers can reduce both costs and carbon emissions by rethinking their approach to returns.

With governments tightening sustainability regulations and consumers expecting seamless, eco-conscious service, the ePost notes that “retailers must implement adaptive return strategies that effectively reconcile cost efficiency with environmental stewardship.” Strategies like returnless refunds for low-value items, smarter consolidation at regional hubs, and leveraging postal networks for first-leg returns are gaining traction as brands seek to reduce waste and cost simultaneously.

The piece also highlights the growing role of AI in return prevention – from more accurate product descriptions to predictive sizing tools and personalized recommendations – helping shoppers make better-informed decisions upfront.

ePost Global emphasizes that sustainable return management is no longer just a logistical concern: it’s a competitive differentiator. Read the full piece to learn how leading retailers are turning returns into a strategic ESG win.